{"id":2963,"date":"2020-04-08T03:21:21","date_gmt":"2020-04-08T03:21:21","guid":{"rendered":"http:\/\/orionhealth-blog.local\/?p=2963"},"modified":"2025-03-28T01:08:54","modified_gmt":"2025-03-28T01:08:54","slug":"personalised-medicine-custom-made-patient-healthcare","status":"publish","type":"post","link":"https:\/\/orionhealth.com\/au\/blog\/personalised-medicine-custom-made-patient-healthcare\/","title":{"rendered":"Personalized Medicine: Custom-made patient healthcare"},"content":{"rendered":"<p>The concept of\nPersonalized Medicine is defined by genetics, using the customisation of\nmedical treatment based on an individual\u2019s genetic profile. Over time,\nPersonalized Medicine evolved to include other variables unique to an\nindividual, such as environment and lifestyle. Personalized Medicine flips the\nscript on conventional medicine. <\/p>\n\n\n\n<p>Traditional medicine\nis based on identifying therapies that target entire populations. However,\nPersonalized Medicine is tailoring treatment according to the unique molecular\nor genetic mapping of an individual patient and understanding how these unique\nfeatures contribute to the occurrence of certain disease patterns and\nprogression. <\/p>\n\n\n\n<p>Let\u2019s review\na few examples of how Personalized Medicine is applied in healthcare.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Personalized Medicine in cancer treatment and pharmacology<\/strong> <strong>Cancer treatment <\/strong><\/h4>\n\n\n\n<p>Following\nmajor biological insights and medical advances, personalized medicine is fast\nbecoming a common approach in cancer treatment. <\/p>\n\n\n\n<p>All cancers\nhave a genetic base. Today, with the availability of a genomic or molecular\ndiagnosis, we can better understand the genetic base of cancer. <\/p>\n\n\n\n<p>This genetic\ninformation can help select the most effective treatment, greatly improving the\nchances of survival. This approach is used in a wide range of cancers such as\nmelanoma, leukaemia, colon, brain and breast cancers. <\/p>\n\n\n\n<p>This genetic\nunderstanding means that healthcare providers can stratify cancer patients\naccording to what will be most effective for their condition. It may also mean\nthat patients with different types of cancer may, on the basis of the genomic\ndiagnosis, receive similar treatments. <\/p>\n\n\n\n<p><strong>Pharmacology\n<\/strong><\/p>\n\n\n\n<p>Pharmacogenomics\nis the use of genetic testing to guide drug treatment. An example is the\ntreatment of HIV using the drug abacavir. Genetic testing allows for the safe\nuse of abacavir through the identification of the minority of patients who face\nserious adverse reactions. <\/p>\n\n\n\n<p>For instance, individuals who have a histocompatibility gene variant, HLA-B*5701, have a 50 percent chance of experiencing a hypersensitive reaction, which can be life-threatening. Standard practice now calls for genetic testing prior to the use of this drug, with the use of an alternative drug if the test is positive.<\/p>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC3909672\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Read the full study<\/a><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">A comprehensive view of patient health influences<\/h4>\n\n\n\n<p>In addition to improving outcomes for individuals (at a genomic level) Personalized Medicine has a number of wider benefits when coupled with other data types. Other data types such as social determinants (environment, diet, geographic location, income level and so on) are key influences shaping the health of an individual and the wider population.&nbsp;<\/p>\n\n\n\n<p>Having an overview of all the above data types will enable healthcare providers to understand how lifestyle factors influence the onset of disease, enabling care providers to design appropriate healthcare for local populations. This will enable us to be far smarter about how we manage and leverage the limited resources that we have.&nbsp;<\/p>\n\n\n\n<p>Healthcare providers partnering with health technology providers will be central in driving forward a Personalized Medicine approach, bringing together clinical practice and technology advancements.<\/p>\n\n\n\n<p><strong>Want to know more? You can reach out to our experts for a chat.\u202f\u202f\u00a0<\/strong><\/p>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/orionhealth.com\/au\/contact\/\" target=\"_blank\" rel=\"noreferrer noopener\">Contact an expert<\/a><\/div>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>The concept of Personalized Medicine is defined by genetics, using the customisation of medical treatment based on an individual\u2019s genetic profile. Over time, Personalized Medicine evolved to include other variables unique to an individual, such as environment and lifestyle. Personalized Medicine flips the script on conventional medicine. Traditional medicine is based on identifying therapies that [&hellip;]<\/p>\n","protected":false},"author":35,"featured_media":2964,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[1],"tags":[44],"region":[25,23],"class_list":["post-2963","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-population-health-management","region-au","region-global"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Personalized Medicine: Custom-made patient healthcare - Orion Health<\/title>\n<meta name=\"description\" content=\"Genomically, we are more than 99 percent alike but separated, on average, by millions of variations, this is where Personalized Medicine..\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/orionhealth.com\/au\/blog\/personalised-medicine-custom-made-patient-healthcare\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Personalized Medicine: Custom-made patient healthcare - 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